Russell Heimlich passed along the following ad that seeks to plant the seeds of consumerism in our children, making the task of financial literacy more difficult further down the road. “You never run out of money!” Indeed?
Here’s what The Consumerist had to say when they wrote about this toy last Monday:
Fashion Fever Shopping Boutique, the correctly named Barbie toy, features a built-in credit card swiper and a life-size credit card for young children to use when buying outfits for their dolls. According to the Amazon website, “Once the balance hits zero, it will reset so you can continue to shop.”
We think Mattel should introduce the “Dang, I Grew Up” Barbie playset, where Barbie spends her entire paycheck on Rent-a-Center furniture while trying to make the minimum payments on her dozen or so 30% interest rate cards. But then again, since this is Barbie, once her credit score hit 300 or so the playset would probably just bump it back up to 800. Responsibility is so for nerds and foster children.
I’m going to have to make a collection of these ads I hate.
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