Ask the Readers: Smart Shopping for Big-Ticket Items?
Published on - September 26th, 2008 (by J.D. Roth) Shopping for expensive items can be a tense, frustrating experience. You’re never sure you’re choosing the best product or getting the best deal. Jason recently wrote looking for help:
After reading some Consumer Reports blogs, particularly about vacuum cleaners, I came across a comment about “staying within your budget” when you’re trying to decide what vacuum to buy.
My question is: How do you budget for occasional necessary expenses? You had a post recently about thinking in annual terms instead of monthly, and that really helps with automotive maintenance. But if you’re only buying a vacuum every 5 or 10 years, how do you know how much is a good amount to spend? Where does it fit in your budget? It’s not groceries!
Meanwhile, Nick wrote with another problem people face while shopping:
I would like a new televison. I have wanted one for several years. Mine is a little 19″ thing that is at least 20 years old.
I have gone out shopping for a TV multiple times. I look at barebone TVs and don’t care for them much. There is always one that is just a little bit better or a little bit bigger for $20 or $30 dollars more. I start by looking at the $300 models, but eventually I’m looking at a 46-inch flatscreen for $2200. That’s just too much money. So, I just leave.
This happens to me all the time. It happens when I’m shopping for computers (“oh, another gig of RAM is only $20!”), it happens when I’m shopping for power tools (“this cordless drill has an oscillation overthruster!”), and it even happens when I’m looking at cars or houses. (I’ve heard many people confess that they start looking for a home in a certain price range, but then end up paying more than they had intended.)
So, what is the best way to shop for occasional big-ticket expeneses? How can Jason decide where a vacuum cleaner fits in his budget? How can Nick decide which television to purchase?
Here are some personal guidelines I use to steer my shopping:
- Know what you want before you start. If you’re buying a vacuum cleaner, what are you going to use it for? What features do you need in a television? What features do you want? Before our trip to England last summer, I decided to buy a digital camera. I jotted a quick wishlist: wide-angle lens, large display, easy-to-use menu, good video quality. Some of these items (like wide-angle lens) were much more important than others.
- Set a budget. Ideally, you’d set a budget for your purchase before you started shopping. That’s not realistic. You can’t know how much a dishwasher costs until you actually look at a few. But once you have a sense of the landscape, decide how much you’re willing to spend. If you don’t set a budget to start, it’s easy to succumb to “desire inflation”. When shopping for my digital camera, I had a budget of $300.
- Research your options. Once you’ve created a features list and a budget, search for options that meet your requirements. In most cases, Consumer Reports is a great place to start. Your local public library probably has a copy of the annual Consumer Reports Buying Guide. But don’t discount the web. I often do product research through Amazon.
- Make a selection. Once you’ve done your research, you’ll probably find one or two items that seem most promising. (There’s rarely one perfect choice.) I tend to write down the manufacturer and model number of my top three choices before I move on to the next step. Last year, I was able to narrow my choices down to two camera models, both of which were within my budget.
- Compare prices. Now that you have a shortlist, begin researching prices. Again, check Amazon. Check other online vendors. Check your local stores. Don’t forget to consider used or refurbished items.
- Make the purchase. Once you find the best source for the item you want, buy it. Be confident that you’ve researched price and features so that you know you’re getting a good deal.
- Protect your investment. The older I get, the better I am about saving warranty information and boxes. (If we had a smaller house, I’d only save boxes for a couple weeks. Because we have space above the garage, I save them forever.) A little foresight when you buy a product can save a lot of headache down the road.
What about you? How do you shop for those occasional big-ticket items? If you were in the market for a new vacuum cleaner or a new television, how would you go about it? How would you set a budget? How would you shop?
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Price alone does not tell the whole story.. I know a very good vacumn cleaner will add Years to carpet life. You can go cheap but start pricing new carpet now. Not all cleaners work equally well on carpet. Also I read online reviews. I am suspicious of them when All are pretty positive and one or two are negative.. you need to see the Whole picture when shopping. Price point alone is not the whole story. Thank you.
Charles
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Regarding the question about mattresses… What I learned when I shopped for new mattresses recently is to ask about the returned mattresses.
Many stores offer some kind of a return guarantee on mattresses (“try it for 30 days and if you don’t love it, we’ll take it back!”). Mattresses that have been returned under this guarantee can no longer be sold as new, and some stores will offer them for sale with a significant discount. They may not tell you about this option initially because they obviously would prefer to sell you a new one.
You would want to confirm that all the same manufacturer and store warranties are in place with the returned mattress.
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The best suggestion I can give is to aim for quality, not quantity in your purchases – especially the big ones. Read reviews on websites that specialize if possible. Dpreview.com is great for digital cameras, for example. I won’t even buy an electric toothbrush without reading reviews on them first. It takes much of the risk out of the purchase, because others have taken that risk for you and provided their feedback. If you buy a toothbrush (or whatever) that got an average of 4.5/5 stars based on 2,000 reviews, odds are it’s a pretty good product and will last you a while. That’s also important, you need to LET it last you a while. To take a phrase from my figure drawing class, “don’t chase the pose.” Educate yourself on all the fancy acronyms and jargon related to the product so you can ask the salesperson intelligent questions and so you can make a grounded decision. Personally, I’m a late 20′s technophile…I lust for crap like iPhones, Stickley mission-style furniture, and Audi A4s. I’m attracted to cutting edge performance with subtle and refined aesthetics. I can’t help what I like, BUT I can stay my hand. Self-control, luckily, comes pretty easy for me. I don’t buy what I can’t afford, pretending my credit card doesn’t even exist. If I want it bad enough, I’ll make a savings account for it on ING and name it “New Toy” or whatever. This has two benefits: it insures I’m purchasing with real (and interest-free) money, and it gives me a cool down period. If, once I’ve accumulated the 2k or whatever I need to buy it, and I’m still willing to drop all that cash on the silly thing, then goodie gumdrops I do it. Or…maybe I have a change of heart and chuck all that doe in my emergency fund or retirement account instead
Either way, I never regret my decisions.
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I’m not really a purchaser of big items. The only big thing I have planned to buy recently was a digital camera last year, and then it was a matter of:
1) knowing what I wanted,
2) knowing what I was prepared to pay and,
3) then saving towards it (doing it this way was helpful to me as with advances in technology the price dropped as I was saving).
Saving towards an item provides you with time. It lets you research reviews, so you can make sure you know what you’re getting, that it will be something you want and that you will get the use from it.
I agree with Sara (post #12) that things like a vacuum cleaner can be covered by an emergency fund, which is part of the reason that I would continue to drip-feed savings past an emergency point so that you can get money quickly for issues like that.
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(sorry for the delay, been on vacation)
My wife and I look at it completely oppositely from the prevailing notions in this thread: it’s easy to actually budget for these things if your budget is setup right. Here’s the key: it’s about the opportunity cost. When I’m trying to decide between getting feature X or leaving it off of my new washing machine, I already know what I will do with that money if I choose not to get that feature. Sometimes I decide to get it, sometimes not but the decision always involves already knowing what I would do with the money otherwise. We sit down at the beginning of the year and budget our regular monthly things, then we _overbudget_ the rest (i.e. we plan out spending for more than we actually will make) and prioritize that overspending. We of course always spend under what we make (i.e. we don’t get everything we want), but when we’re faced with a big ticket or other irregular purchase (even un-expected ones), we always know what is next on the priority list. When it’s looked at as: get the extra burner on the new stove or put that extra money into our Roth, then the decisions are 1) much easier to do sanely, and 2) actually budgetable. The key is to prioritize before hand and know what you would do with the money if you didn’t do this with it.
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I’d also like to point out that when doing research,look for online coupons!
There are a variety of sites that offer various coupons that can save you big $$!
My company, Dealio (http://www.dealio.com) and several competitors DealCatcher (http://www.dealcatcher.com/) and FatWallet (http://www.fatwallet.com/)
Good Luck!
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