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	<title>Comments on: Why We Buy: The Science of Shopping</title>
	<atom:link href="http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/</link>
	<description>Common sense advice on money saving tips, how to get out of debt, high interest savings accounts, cd rates, money market accounts, mortgage rates, money management and more.</description>
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		<title>By: Ana</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-154010</link>
		<dc:creator>Ana</dc:creator>
		<pubDate>Wed, 29 Oct 2008 19:56:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-154010</guid>
		<description>I have not read this book but in a text book that i have to read for college it dicusses stuff like this. How retailers move the store around so that it is easier to draw in costumers. And how people whenever they walk into a store tend to go to the right side first, so retailers put the goood stuff to the right side. It also talksabout a study that went on awhile ago, where store hired this guy to watch the shoppers and their movements to better understand how they shop so that they can sell better. It is stated above that some stores have people follow shoppers around for the same purpose. T me this feels like an invasion of privavcy. I don&#039;t want someone following me around in the store and watching where i go and what i buy that is just creepy. With the fact that men spend less time in stores i agree with sort of. I think that it depends on the store that they go into wether they spend a lot of  time or no time in it. If it is a grocery store i think they spend less time, but if it is a technology store or a outdoor sotre i think they will spend more time. 

With the topic of how to spend less money i think they are really good ideas that i wish will work. I hate when you go shopping and some employee is also bothering you asking you if you need help finding anything and it gets on my nerves. I just wna to be left alone to enjoy my shopping alone.</description>
		<content:encoded><![CDATA[<p>I have not read this book but in a text book that i have to read for college it dicusses stuff like this. How retailers move the store around so that it is easier to draw in costumers. And how people whenever they walk into a store tend to go to the right side first, so retailers put the goood stuff to the right side. It also talksabout a study that went on awhile ago, where store hired this guy to watch the shoppers and their movements to better understand how they shop so that they can sell better. It is stated above that some stores have people follow shoppers around for the same purpose. T me this feels like an invasion of privavcy. I don&#8217;t want someone following me around in the store and watching where i go and what i buy that is just creepy. With the fact that men spend less time in stores i agree with sort of. I think that it depends on the store that they go into wether they spend a lot of  time or no time in it. If it is a grocery store i think they spend less time, but if it is a technology store or a outdoor sotre i think they will spend more time. </p>
<p>With the topic of how to spend less money i think they are really good ideas that i wish will work. I hate when you go shopping and some employee is also bothering you asking you if you need help finding anything and it gets on my nerves. I just wna to be left alone to enjoy my shopping alone.</p>
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		<title>By: Nick</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-153792</link>
		<dc:creator>Nick</dc:creator>
		<pubDate>Mon, 27 Oct 2008 21:42:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-153792</guid>
		<description>The thing that helps me the most has been not to ever get a basket/cart. I&#039;ve done this more out of laziness than consciously trying to spend less, but it surely works. If I can&#039;t carry it, I can&#039;t have it.</description>
		<content:encoded><![CDATA[<p>The thing that helps me the most has been not to ever get a basket/cart. I&#8217;ve done this more out of laziness than consciously trying to spend less, but it surely works. If I can&#8217;t carry it, I can&#8217;t have it.</p>
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		<title>By: Grace</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-153625</link>
		<dc:creator>Grace</dc:creator>
		<pubDate>Sun, 26 Oct 2008 16:10:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-153625</guid>
		<description>A great list of tips and great reminders.  I especially like the idea of carrying things in your hands not a basket when shopping. And, what I am hearing over and over is not expose yourself to advertising.  I guess we are still back in the stone-age on that one.  Me see honey comb. Me want honey comb.  :-)  G.</description>
		<content:encoded><![CDATA[<p>A great list of tips and great reminders.  I especially like the idea of carrying things in your hands not a basket when shopping. And, what I am hearing over and over is not expose yourself to advertising.  I guess we are still back in the stone-age on that one.  Me see honey comb. Me want honey comb.  <img src='http://www.getrichslowly.org/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' />   G.</p>
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		<title>By: Todd Eddy</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-153047</link>
		<dc:creator>Todd Eddy</dc:creator>
		<pubDate>Wed, 22 Oct 2008 22:01:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-153047</guid>
		<description>As a guy I can say most of that is pretty true.  As an example just yesterday I went to get me a hat for the coming cold months.  I walked in, made a beeline straight to where I THOUGHT the mens clothes were.  Once I got there I found where the hats were.  Actually spent a little bit of time over the style of hat I wanted and ultimately I was faced with a $10 hat that I kinda liked, and a $3 hat I kinda liked.  So I got the $3 one, made a beeline straight to the register and out I went.

That said, I CONSTANTLY linger around at best buys, sometimes spending an hour or longer in there.  I could only imagine these &#039;followers&#039; trying to figure out what I&#039;m doing because I&#039;m all over the place :)</description>
		<content:encoded><![CDATA[<p>As a guy I can say most of that is pretty true.  As an example just yesterday I went to get me a hat for the coming cold months.  I walked in, made a beeline straight to where I THOUGHT the mens clothes were.  Once I got there I found where the hats were.  Actually spent a little bit of time over the style of hat I wanted and ultimately I was faced with a $10 hat that I kinda liked, and a $3 hat I kinda liked.  So I got the $3 one, made a beeline straight to the register and out I went.</p>
<p>That said, I CONSTANTLY linger around at best buys, sometimes spending an hour or longer in there.  I could only imagine these &#8216;followers&#8217; trying to figure out what I&#8217;m doing because I&#8217;m all over the place <img src='http://www.getrichslowly.org/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Mike</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152948</link>
		<dc:creator>Mike</dc:creator>
		<pubDate>Wed, 22 Oct 2008 03:43:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152948</guid>
		<description>Long time lurker, first time commenter. :-)

I read this book a few years ago [I work for the giant chain bookstore] and loved it.  If you&#039;re into that sort of thing, pick up &quot;The Call of the Mall&quot; by the same author.  Underhill also wrote the forward to a book called &quot;Buyology&quot; that was just released today--it looks to be about the same topics and I&#039;m itching to give it a read.

It&#039;s really fascinating stuff and I promise you won&#039;t look at the grocery store or the mall the same way!  I recommend it to my customers.  Both of Underhill&#039;s books are in paperback now if I remember correctly.</description>
		<content:encoded><![CDATA[<p>Long time lurker, first time commenter. <img src='http://www.getrichslowly.org/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>I read this book a few years ago [I work for the giant chain bookstore] and loved it.  If you&#8217;re into that sort of thing, pick up &#8220;The Call of the Mall&#8221; by the same author.  Underhill also wrote the forward to a book called &#8220;Buyology&#8221; that was just released today&#8211;it looks to be about the same topics and I&#8217;m itching to give it a read.</p>
<p>It&#8217;s really fascinating stuff and I promise you won&#8217;t look at the grocery store or the mall the same way!  I recommend it to my customers.  Both of Underhill&#8217;s books are in paperback now if I remember correctly.</p>
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		<title>By: Margot</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152944</link>
		<dc:creator>Margot</dc:creator>
		<pubDate>Wed, 22 Oct 2008 02:33:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152944</guid>
		<description>&lt;i&gt;When a man finds something he likes, he’s more likely to buy. “In one study, we found that 65 percent of male shoppers who tried something on bought it, as opposed to 25 percent of females shoppers.”&lt;/i&gt;

I don&#039;t agree with this conclusion. I&#039;m more inclined to believe that a higher proportion of men purchase clothes after trying them on because the men&#039;s off-the-rack clothes are more likely to fit them than are women&#039;s. 

Good gourd, I&#039;d love to fit into just half of the clothes that I try on that are my size.</description>
		<content:encoded><![CDATA[<p><i>When a man finds something he likes, he’s more likely to buy. “In one study, we found that 65 percent of male shoppers who tried something on bought it, as opposed to 25 percent of females shoppers.”</i></p>
<p>I don&#8217;t agree with this conclusion. I&#8217;m more inclined to believe that a higher proportion of men purchase clothes after trying them on because the men&#8217;s off-the-rack clothes are more likely to fit them than are women&#8217;s. </p>
<p>Good gourd, I&#8217;d love to fit into just half of the clothes that I try on that are my size.</p>
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		<title>By: leigh</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152923</link>
		<dc:creator>leigh</dc:creator>
		<pubDate>Tue, 21 Oct 2008 23:12:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152923</guid>
		<description>perhaps it&#039;s time for a cost-benefit analysis of a flu shot? ;)
hope you&#039;re feeling better soon.</description>
		<content:encoded><![CDATA[<p>perhaps it&#8217;s time for a cost-benefit analysis of a flu shot? <img src='http://www.getrichslowly.org/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /><br />
hope you&#8217;re feeling better soon.</p>
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		<title>By: Pat with SPI</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152922</link>
		<dc:creator>Pat with SPI</dc:creator>
		<pubDate>Tue, 21 Oct 2008 22:55:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152922</guid>
		<description>Hi J.D. I hope you feel better soon. We need your wisdom and expertise!

I&#039;m really down too, actually. Why? I just got laid off today.

I wrote a little bit about it on my blog:

http://www.smartpassiveincome.com

Tough times, but we&#039;ll get through it!</description>
		<content:encoded><![CDATA[<p>Hi J.D. I hope you feel better soon. We need your wisdom and expertise!</p>
<p>I&#8217;m really down too, actually. Why? I just got laid off today.</p>
<p>I wrote a little bit about it on my blog:</p>
<p><a href="http://www.smartpassiveincome.com" rel="nofollow">http://www.smartpassiveincome.com</a></p>
<p>Tough times, but we&#8217;ll get through it!</p>
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		<title>By: mb</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152913</link>
		<dc:creator>mb</dc:creator>
		<pubDate>Tue, 21 Oct 2008 21:12:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152913</guid>
		<description>I walk to the store with a list and cash. If I can&#039;t carry it 1/2 mile home through traffic, I&#039;m not buying it. So the only impulse buys are on the once a month stock up trips.

I hope you have some nice soup to make you feel better.</description>
		<content:encoded><![CDATA[<p>I walk to the store with a list and cash. If I can&#8217;t carry it 1/2 mile home through traffic, I&#8217;m not buying it. So the only impulse buys are on the once a month stock up trips.</p>
<p>I hope you have some nice soup to make you feel better.</p>
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		<title>By: Ruth@downwithdebt.today</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152907</link>
		<dc:creator>Ruth@downwithdebt.today</dc:creator>
		<pubDate>Tue, 21 Oct 2008 20:26:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152907</guid>
		<description>A couple of rules I use

Only go in stores with concrete floors.
Shop less every 3-4 weeks
No kids!
Carry cash
Bring a list and get those items first

http://downwithdebt.today.com/</description>
		<content:encoded><![CDATA[<p>A couple of rules I use</p>
<p>Only go in stores with concrete floors.<br />
Shop less every 3-4 weeks<br />
No kids!<br />
Carry cash<br />
Bring a list and get those items first</p>
<p><a href="http://downwithdebt.today.com/" rel="nofollow">http://downwithdebt.today.com/</a></p>
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		<title>By: Martacus</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152902</link>
		<dc:creator>Martacus</dc:creator>
		<pubDate>Tue, 21 Oct 2008 19:45:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152902</guid>
		<description>I nearly ALWAYS bring along a shopping list, and stick to it. The only exceptions are if I know an item was supposed to be on the list (my wife or I mentioned while planning out the menu &amp; list) and was accidentally left off. Desserts/snacks are normally planned out ahead of time, so no runs out to the market in the middle of the week for a pint of Haagen-Dazs.

I made an exception this past weekend, buying a bunch of apples for a pie I made for a church potluck, and a few other things we actually needed.

By the way, has anybody else noticed that grocery stores no longer seem to have any scales around, in the produce section or bulk foods? I know they often weren&#039;t accurate, but it certainly seems to me that they are trying to get us to buy more quantity, and then charge by the pound. It can be tough to estimate sometimes.</description>
		<content:encoded><![CDATA[<p>I nearly ALWAYS bring along a shopping list, and stick to it. The only exceptions are if I know an item was supposed to be on the list (my wife or I mentioned while planning out the menu &#038; list) and was accidentally left off. Desserts/snacks are normally planned out ahead of time, so no runs out to the market in the middle of the week for a pint of Haagen-Dazs.</p>
<p>I made an exception this past weekend, buying a bunch of apples for a pie I made for a church potluck, and a few other things we actually needed.</p>
<p>By the way, has anybody else noticed that grocery stores no longer seem to have any scales around, in the produce section or bulk foods? I know they often weren&#8217;t accurate, but it certainly seems to me that they are trying to get us to buy more quantity, and then charge by the pound. It can be tough to estimate sometimes.</p>
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		<title>By: Shara</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152901</link>
		<dc:creator>Shara</dc:creator>
		<pubDate>Tue, 21 Oct 2008 19:38:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152901</guid>
		<description>The longer I stay in a general/grocery the more I buy.

But the longer I spend in a clothing/specialty/household item shop the LESS likely.  I start to look at my selections and second guess.  If I spend long enough I will put everything back on the rack, even if it&#039;s stuff I really do need (like new work clothes/shoes).

So if I need something I order it online (better anyway because at 6&#039; most clothing shops don&#039;t carry much that fits).</description>
		<content:encoded><![CDATA[<p>The longer I stay in a general/grocery the more I buy.</p>
<p>But the longer I spend in a clothing/specialty/household item shop the LESS likely.  I start to look at my selections and second guess.  If I spend long enough I will put everything back on the rack, even if it&#8217;s stuff I really do need (like new work clothes/shoes).</p>
<p>So if I need something I order it online (better anyway because at 6&#8242; most clothing shops don&#8217;t carry much that fits).</p>
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		<title>By: Christine Groth</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152894</link>
		<dc:creator>Christine Groth</dc:creator>
		<pubDate>Tue, 21 Oct 2008 18:41:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152894</guid>
		<description>Yes, marketers are saavy people-.  But as well you need to be a saavy shopper, consumer, thinker, and.... be creative in making money.  Think Big, and bigger opportunities will come to you.

http://www.101WaystoMagnetizeMoney.com
Christine Groth</description>
		<content:encoded><![CDATA[<p>Yes, marketers are saavy people-.  But as well you need to be a saavy shopper, consumer, thinker, and&#8230;. be creative in making money.  Think Big, and bigger opportunities will come to you.</p>
<p><a href="http://www.101WaystoMagnetizeMoney.com" rel="nofollow">http://www.101WaystoMagnetizeMoney.com</a><br />
Christine Groth</p>
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		<title>By: Miranda</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152891</link>
		<dc:creator>Miranda</dc:creator>
		<pubDate>Tue, 21 Oct 2008 18:23:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152891</guid>
		<description>Very interesting.  I noticed after starting to track our spending a lot of what I spend at the grocery store was impluse buys, so now I make a meal plan, then make a list, and then only shop on Friday&#039;s on my lunch hour, so I have to be quick, get it, take it home, put away and grab something quick to eat all in one hour.  This also allows me to go without the kids, who I have a hard time saying no to when it comes to food.  

Also I just recently started using Sam&#039;s Club click and pull feature, where you order what you want online and they do your shopping, then you just have to walk in grab your cart and check out through customer service.  This is saving me TONS in impluse buys!</description>
		<content:encoded><![CDATA[<p>Very interesting.  I noticed after starting to track our spending a lot of what I spend at the grocery store was impluse buys, so now I make a meal plan, then make a list, and then only shop on Friday&#8217;s on my lunch hour, so I have to be quick, get it, take it home, put away and grab something quick to eat all in one hour.  This also allows me to go without the kids, who I have a hard time saying no to when it comes to food.  </p>
<p>Also I just recently started using Sam&#8217;s Club click and pull feature, where you order what you want online and they do your shopping, then you just have to walk in grab your cart and check out through customer service.  This is saving me TONS in impluse buys!</p>
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		<title>By: magicBC</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152890</link>
		<dc:creator>magicBC</dc:creator>
		<pubDate>Tue, 21 Oct 2008 17:34:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152890</guid>
		<description>I gave up shopping on Saturday afternoon- I had to save my sanity! I&#039;m suspicious when I hear the words &quot;value added&quot; and &quot;price point&quot; from salespeople. I wish retailers would respect that I don&#039;t want my personal information given to third party businesses who care/love me so much they&#039;re going to help me decided what I need to buy.
I use a &quot;global payment&quot; card- a chequing account with credit card priviledges. Doubles my warrenty, roadside assistance, etc., but the money must be in the account at the time of purchase.
This being said, my past has been littered with impulse buys that today I would never pay money for, at any price. I had to learn the hard way.</description>
		<content:encoded><![CDATA[<p>I gave up shopping on Saturday afternoon- I had to save my sanity! I&#8217;m suspicious when I hear the words &#8220;value added&#8221; and &#8220;price point&#8221; from salespeople. I wish retailers would respect that I don&#8217;t want my personal information given to third party businesses who care/love me so much they&#8217;re going to help me decided what I need to buy.<br />
I use a &#8220;global payment&#8221; card- a chequing account with credit card priviledges. Doubles my warrenty, roadside assistance, etc., but the money must be in the account at the time of purchase.<br />
This being said, my past has been littered with impulse buys that today I would never pay money for, at any price. I had to learn the hard way.</p>
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		<title>By: TheMightyQuinn</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152887</link>
		<dc:creator>TheMightyQuinn</dc:creator>
		<pubDate>Tue, 21 Oct 2008 17:04:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152887</guid>
		<description>This reminds me of a conversation my wife and I had in a grocery store:

Wife: Oreos are 2 for the price of 1.  Should we get it?
Me: No.
Wife: Are you sure?  It&#039;s a great deal!
Me: Yes, I&#039;m sure.
We continue shopping and pass by the display again.
Wife: Honey, I think we should get oreos.
Me: Why?  
Wife: They&#039;re so cheap!  We&#039;ll never see them this cheap again.
Me: Fine get them.

So we bought them.  Here&#039;s the kicker: I was avoiding sweets, and my wife doesn&#039;t like oreos!  We bought two packages of cookies for our 3 year old?  I assumed my wife really wanted them because she kept pestering me.  But the fact it, my wife cannot pass up a deal even if she doesn&#039;t want the product.  To me this is insanity.  Of course I&#039;m acurmudgeon that hates shopping.</description>
		<content:encoded><![CDATA[<p>This reminds me of a conversation my wife and I had in a grocery store:</p>
<p>Wife: Oreos are 2 for the price of 1.  Should we get it?<br />
Me: No.<br />
Wife: Are you sure?  It&#8217;s a great deal!<br />
Me: Yes, I&#8217;m sure.<br />
We continue shopping and pass by the display again.<br />
Wife: Honey, I think we should get oreos.<br />
Me: Why?<br />
Wife: They&#8217;re so cheap!  We&#8217;ll never see them this cheap again.<br />
Me: Fine get them.</p>
<p>So we bought them.  Here&#8217;s the kicker: I was avoiding sweets, and my wife doesn&#8217;t like oreos!  We bought two packages of cookies for our 3 year old?  I assumed my wife really wanted them because she kept pestering me.  But the fact it, my wife cannot pass up a deal even if she doesn&#8217;t want the product.  To me this is insanity.  Of course I&#8217;m acurmudgeon that hates shopping.</p>
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		<title>By: Tyler @ Dividend Money</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152886</link>
		<dc:creator>Tyler @ Dividend Money</dc:creator>
		<pubDate>Tue, 21 Oct 2008 16:56:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152886</guid>
		<description>My wife is the worst when it comes to samples.  I don&#039;t think she&#039;s ever sampled something without subsequently buying it.  
Costco on Saturday is sample heavan.</description>
		<content:encoded><![CDATA[<p>My wife is the worst when it comes to samples.  I don&#8217;t think she&#8217;s ever sampled something without subsequently buying it.<br />
Costco on Saturday is sample heavan.</p>
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		<title>By: Kim</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152885</link>
		<dc:creator>Kim</dc:creator>
		<pubDate>Tue, 21 Oct 2008 16:30:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152885</guid>
		<description>I&#039;ve noticed that I am much more likely to buy a second item once I have the first one in my cart/bag/hands.  I&#039;ve never seen any research on this but I&#039;m sure studies would show that some sort of mental barrier to purchasing is broken with the selection of the first item.  

Thanks for the review, J.D.  Get well soon!</description>
		<content:encoded><![CDATA[<p>I&#8217;ve noticed that I am much more likely to buy a second item once I have the first one in my cart/bag/hands.  I&#8217;ve never seen any research on this but I&#8217;m sure studies would show that some sort of mental barrier to purchasing is broken with the selection of the first item.  </p>
<p>Thanks for the review, J.D.  Get well soon!</p>
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		<title>By: JW</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152882</link>
		<dc:creator>JW</dc:creator>
		<pubDate>Tue, 21 Oct 2008 16:14:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152882</guid>
		<description>Take care of yourself, J.D.  We out here in the working world still get the luxury of the occasional sick day, so should you!

I enjoyed the list of ideas for &quot;How to spend less.&quot;  It reminded that a new Kroger grocery store recently opened in our town and the shopping carts were much larger than the old carts.  It was billed as a &quot;convenience&quot; for large families to stock up on their sale prices, but I knew what they were really up to...sneaky, sneaky!</description>
		<content:encoded><![CDATA[<p>Take care of yourself, J.D.  We out here in the working world still get the luxury of the occasional sick day, so should you!</p>
<p>I enjoyed the list of ideas for &#8220;How to spend less.&#8221;  It reminded that a new Kroger grocery store recently opened in our town and the shopping carts were much larger than the old carts.  It was billed as a &#8220;convenience&#8221; for large families to stock up on their sale prices, but I knew what they were really up to&#8230;sneaky, sneaky!</p>
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		<title>By: Kristen at The Frugal Girl</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152881</link>
		<dc:creator>Kristen at The Frugal Girl</dc:creator>
		<pubDate>Tue, 21 Oct 2008 16:08:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152881</guid>
		<description>Ok, that is sort of funny, given that Trent from TSD just said that he spends less when shopping with his children.  lol  According to this article, that&#039;s when he would spend the most!

Lidia, that is a huge weak point for me.  I&#039;m VERY good about small purchases, but I tend to be more more careless about the larger ones.</description>
		<content:encoded><![CDATA[<p>Ok, that is sort of funny, given that Trent from TSD just said that he spends less when shopping with his children.  lol  According to this article, that&#8217;s when he would spend the most!</p>
<p>Lidia, that is a huge weak point for me.  I&#8217;m VERY good about small purchases, but I tend to be more more careless about the larger ones.</p>
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		<title>By: J.D.</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152876</link>
		<dc:creator>J.D.</dc:creator>
		<pubDate>Tue, 21 Oct 2008 15:27:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152876</guid>
		<description>&lt;b&gt;@Lidia&lt;/b&gt;
I&#039;ve had &lt;i&gt;Predictably Irrational&lt;/i&gt; on my &quot;to-read&quot; list for a long time, but it always gets bumped down. Maybe I should bump it up to the top, instead. :)</description>
		<content:encoded><![CDATA[<p><b>@Lidia</b><br />
I&#8217;ve had <i>Predictably Irrational</i> on my &#8220;to-read&#8221; list for a long time, but it always gets bumped down. Maybe I should bump it up to the top, instead. <img src='http://www.getrichslowly.org/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Lily</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152868</link>
		<dc:creator>Lily</dc:creator>
		<pubDate>Tue, 21 Oct 2008 15:14:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152868</guid>
		<description>&lt;b&gt;Lidia&lt;/b&gt;-That book is very interesting. It&#039;s so true that we care less about saving dollars on expensive items. How can one defeat this attitude?</description>
		<content:encoded><![CDATA[<p><b>Lidia</b>-That book is very interesting. It&#8217;s so true that we care less about saving dollars on expensive items. How can one defeat this attitude?</p>
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		<title>By: lidia</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152865</link>
		<dc:creator>lidia</dc:creator>
		<pubDate>Tue, 21 Oct 2008 15:04:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152865</guid>
		<description>I mentioned this before but I really think that the book Predictably Irrational by Dan Ariely is worth a read (if you haven&#039;t already). I promise I&#039;m not working for the publisher - I just think about it a lot when I read this blog.

Ariely talks about similar concepts - like when something is priced low we will care about differences in price. Driving across town for a $5 item to avoid paying $7 at the local expensive store. But when a big ticket item varies by a few dollars...or even more...we tend to overlook the difference because we&#039;re already paying so much. 

My shopping is under control enough for me, but there are times I catch myself thinking about that book and how I&#039;m acting irrationally about a purchase.</description>
		<content:encoded><![CDATA[<p>I mentioned this before but I really think that the book Predictably Irrational by Dan Ariely is worth a read (if you haven&#8217;t already). I promise I&#8217;m not working for the publisher &#8211; I just think about it a lot when I read this blog.</p>
<p>Ariely talks about similar concepts &#8211; like when something is priced low we will care about differences in price. Driving across town for a $5 item to avoid paying $7 at the local expensive store. But when a big ticket item varies by a few dollars&#8230;or even more&#8230;we tend to overlook the difference because we&#8217;re already paying so much. </p>
<p>My shopping is under control enough for me, but there are times I catch myself thinking about that book and how I&#8217;m acting irrationally about a purchase.</p>
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		<title>By: RenaissanceTrophyWife</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152864</link>
		<dc:creator>RenaissanceTrophyWife</dc:creator>
		<pubDate>Tue, 21 Oct 2008 15:02:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152864</guid>
		<description>Sorry you&#039;re sick!  feel better soon.

I wonder what the author&#039;s perspective would be on larger purchases.  Does the same shopper mentality apply, or are people less susceptible since more planning is (or should be) involved?

&quot;Amid so much science, we discover in the end it’s love that makes the world of retailing go round.&quot;

There was a NYT article recently about a family who bought a $55k boat as the economy spirals downward.  After reading the article, I could see why the purchase was considered an investment...

http://renaissancetrophywife.wordpress.com/2008/10/21/a-true-investment/

What&#039;s your take on it?</description>
		<content:encoded><![CDATA[<p>Sorry you&#8217;re sick!  feel better soon.</p>
<p>I wonder what the author&#8217;s perspective would be on larger purchases.  Does the same shopper mentality apply, or are people less susceptible since more planning is (or should be) involved?</p>
<p>&#8220;Amid so much science, we discover in the end it’s love that makes the world of retailing go round.&#8221;</p>
<p>There was a NYT article recently about a family who bought a $55k boat as the economy spirals downward.  After reading the article, I could see why the purchase was considered an investment&#8230;</p>
<p><a href="http://renaissancetrophywife.wordpress.com/2008/10/21/a-true-investment/" rel="nofollow">http://renaissancetrophywife.wordpress.com/2008/10/21/a-true-investment/</a></p>
<p>What&#8217;s your take on it?</p>
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		<title>By: Eric</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152862</link>
		<dc:creator>Eric</dc:creator>
		<pubDate>Tue, 21 Oct 2008 14:52:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152862</guid>
		<description>So what is a good book to read from the consumer perspective?  Any recommendations to arm yourself with the proper knowledge against the constant marketing onslaught we face every day?</description>
		<content:encoded><![CDATA[<p>So what is a good book to read from the consumer perspective?  Any recommendations to arm yourself with the proper knowledge against the constant marketing onslaught we face every day?</p>
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		<title>By: LM</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152855</link>
		<dc:creator>LM</dc:creator>
		<pubDate>Tue, 21 Oct 2008 14:32:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152855</guid>
		<description>I recently read this book. I too was hoping it would be a more psychological/sociological study, and was disappointed to find it was more about marketing, and only anecdotal stories at that. It was still interesting, but completely not why I bought the book (bought used, of course). I also felt it was outdated, as it was written in the 90s. I&#039;d like to see a revision written in 2009. I wonder if the gender differences will be as wide now?

Even from the seller perspective I still don&#039;t think this book went deep enough. And for a consumer trying to be more frugal (but am I *really*?) it was not a good read.</description>
		<content:encoded><![CDATA[<p>I recently read this book. I too was hoping it would be a more psychological/sociological study, and was disappointed to find it was more about marketing, and only anecdotal stories at that. It was still interesting, but completely not why I bought the book (bought used, of course). I also felt it was outdated, as it was written in the 90s. I&#8217;d like to see a revision written in 2009. I wonder if the gender differences will be as wide now?</p>
<p>Even from the seller perspective I still don&#8217;t think this book went deep enough. And for a consumer trying to be more frugal (but am I *really*?) it was not a good read.</p>
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		<title>By: Ryan McLean</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152848</link>
		<dc:creator>Ryan McLean</dc:creator>
		<pubDate>Tue, 21 Oct 2008 13:28:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152848</guid>
		<description>Thats great advice. I seem to always buy things I don&#039;t need if I stay in the store longer then 20 min. So I&#039;ll try and stick to buying what I need and getting the heck out of there.</description>
		<content:encoded><![CDATA[<p>Thats great advice. I seem to always buy things I don&#8217;t need if I stay in the store longer then 20 min. So I&#8217;ll try and stick to buying what I need and getting the heck out of there.</p>
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		<title>By: Diatryma</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152842</link>
		<dc:creator>Diatryma</dc:creator>
		<pubDate>Tue, 21 Oct 2008 13:06:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152842</guid>
		<description>I do a lot of impulse-buying at the grocery store-- not the majority of what I buy unless I decide it&#039;s Spontaneous Pantrystock Day-- but almost all of it is stuff I eat anyway.  Do two cans of cream of potato soup count as an impulse buy if I buy them normally?

I&#039;m sometimes surprised by what makes me not buy things.  I went into Best Buy a few months ago, hoping to look at digital cameras, and dove right back out when I realized that the place was threatening-- loud music, lots of people, loud music again.  When I was traveling, a lot of senoras lost sales by asking me if I was looking for anything in particular; I retreated because I don&#039;t like interacting with people hugely and haggling freaks me out.
Secret to saving money: build up anxiety about consumer situations.</description>
		<content:encoded><![CDATA[<p>I do a lot of impulse-buying at the grocery store&#8211; not the majority of what I buy unless I decide it&#8217;s Spontaneous Pantrystock Day&#8211; but almost all of it is stuff I eat anyway.  Do two cans of cream of potato soup count as an impulse buy if I buy them normally?</p>
<p>I&#8217;m sometimes surprised by what makes me not buy things.  I went into Best Buy a few months ago, hoping to look at digital cameras, and dove right back out when I realized that the place was threatening&#8211; loud music, lots of people, loud music again.  When I was traveling, a lot of senoras lost sales by asking me if I was looking for anything in particular; I retreated because I don&#8217;t like interacting with people hugely and haggling freaks me out.<br />
Secret to saving money: build up anxiety about consumer situations.</p>
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		<title>By: MattA</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152840</link>
		<dc:creator>MattA</dc:creator>
		<pubDate>Tue, 21 Oct 2008 12:45:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152840</guid>
		<description>Feel better, JD!</description>
		<content:encoded><![CDATA[<p>Feel better, JD!</p>
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		<title>By: Caleb Nelson</title>
		<link>http://www.getrichslowly.org/blog/2008/10/21/why-we-buy-the-science-of-shopping/comment-page-1/#comment-152836</link>
		<dc:creator>Caleb Nelson</dc:creator>
		<pubDate>Tue, 21 Oct 2008 12:17:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.getrichslowly.org/blog/?p=2125#comment-152836</guid>
		<description>That&#039;s a very interesting topic. As a man, I feel invincible to the constant marketing onslaught that we are exposed to, but allot of those points hit home. I just recently started taking a list to the grocery store. Prior to that, I winged it. It didn&#039;t matter if I was shopping for the next few weeks, I would still just wing it. Another agreed point: If I am going to try something on, I&#039;m going to take it home. If I get to the point of trying something on, I&#039;ve already decided to buy it, I just simply need to check a size. Women, on the other hand, don&#039;t decide to buy something until the see and like it on themselves. This sounds like a very eye-opening book.

Caleb
www.mefinanciallyfree.blogspot.com</description>
		<content:encoded><![CDATA[<p>That&#8217;s a very interesting topic. As a man, I feel invincible to the constant marketing onslaught that we are exposed to, but allot of those points hit home. I just recently started taking a list to the grocery store. Prior to that, I winged it. It didn&#8217;t matter if I was shopping for the next few weeks, I would still just wing it. Another agreed point: If I am going to try something on, I&#8217;m going to take it home. If I get to the point of trying something on, I&#8217;ve already decided to buy it, I just simply need to check a size. Women, on the other hand, don&#8217;t decide to buy something until the see and like it on themselves. This sounds like a very eye-opening book.</p>
<p>Caleb<br />
<a href="http://www.mefinanciallyfree.blogspot.com" rel="nofollow">http://www.mefinanciallyfree.blogspot.com</a></p>
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