Get Rich Slowly — named a best blog by Time magazine and most inspiring money blog by Money magazine — is devoted to sensible personal finance.

You will not find any get-rich-quick schemes here. Nor will you find multi-level-marketing fads or hot stock tips. Instead, you’ll find unbiased, carefully researched information about personal finance and related topics.

Get Rich Slowly was founded by J.D. Roth in April 2006. He shared stories about debt elimination, saving money and practical investing. In 2009, J.D. sold the site to QuinStreet, a media marketing company based in Foster City, California, where today the Get Rich Slowly team includes journalists, personal finance experts and real people writing about their quest for financial security.

Contributors to Get Rich Slowly write about their careers and families, what they buy (or don’t buy), offer investing advice and guidance, share frugal tips and research the latest tools and resources. If you’d like to share your financial journey, we’d love to hear from you via And you’ll still see J.D. around sometimes — he became an occasional contributor to Get Rich Slowly in October 2012.

12 key beliefs that form the core of the Get Rich Slowly philosophy

Money is more about mind than it is about math.
When we overspend, we’re making mental mistakes, not math mistakes. We all understand the math. Fortunately, we can do things to trick ourselves into making the right choices, and eventually those choices will become second nature. Further reading: Why smart people make big money mistakes (and how to correct them).
Goals are important.
Without financial goals, you have no direction, which makes it easy to spend money on things you’ll regret later. But if you know that you’re saving for a house, for your daughter’s college education, or for a new car, your goal will keep you focused. Further reading: The road to wealth is paved with goals.
Spend less than you earn.
Track every penny you spend. Avoid debt. Avoid debt. Avoid debt. Easier said than done, I know, but the fundamental rule of personal finance is this: in order to get out of debt and build wealth, you must spend less than you earn. There’s no way around it. Further reading: How to get out of debt.
Pay yourself first.
Before you pay your bills, before you buy groceries, before you do anything else, set aside some percentage of your income to save. Start small if you have to — even 1% is good — and increase your savings as you’re able. Aim to reach 20%. (My wife saves 25% of her paycheck!) Further reading: Which online high-yield savings account is best? Also compare cd rates.
Small amounts matter.
Don’t be frustrated if you’re only saving $25 per month. I started small, too. Though the going seemed slow at first, these small moves helped me develop good habits. And don’t underestimate the power of just one small change. When I cut my cable bill from $65/month to $15/month, that extra $50 made a huge difference. Further reading: The magic of thinking small.
Large amounts matter, too.
It’s good to clip coupons to save money on groceries, but it’s even better to shop around for the best deal on a mortgage. Everyday frugality can save you a little money consistently, but by making smart choices on big ticket items, you can save thousands of dollars in one blow. Further reading: Want to save? Give up the big things!
Do what works for you.
Each person is different. What works for one person may not work for another. There’s no one right way to save or to invest or to pay off debt or to buy a house. Don’t believe anyone who says there is. Be willing to experiment until you find methods that are suited to your life. Further reading: 8 ways to take control of your finances in 2008.
Slow and steady wins the race.
The most successful people are those who work longest and hardest at something they love to do. Find ways to make frugality fun. Recognize that you’re in this for the long haul. You’re making a lifestyle change, not looking for a quick fix. Further reading: How and why to start an emergency fund.
The perfect is the enemy of the good.
Too many people are reluctant to start getting their finances in order because they don’t know what the best first step is. Don’t worry about getting things exactly right. Choose a good option and do something. Optimize later. Further reading: The perfect is the enemy of the good.
Failure is OK.
It’s OK to make mistakes. Even billionaires like Warren Buffett make mistakes. We learn from failure. Don’t let a single mistake drag you down. It’s better to have tried and failed than to never have tried at all. Use failure to learn how to do better next time. Further reading: How good habits keep small mistakes manageable.
It’s more important to be happy than it is to be rich.
Don’t become obsessed with money and wealth. Remember Ebeneezer Scooge! Money gives you more options, but happiness makes life worth living. I believe that if we’re able to stay happy and in control of our lives, money actually becomes easier to manage. Further reading: What’s the reason for saving and investing?
Do it now.
It’s easy to put things off. But the sooner you start moving toward your goals, the easier they are to reach. Further reading: Getting to now: Beating the procrastination habit.

These are the basic tenets of the Get Rich Slowly philosophy, the ideas that fuel every article we post. Despite our research-driven, unbiased approach, we encourage you to always form your own conclusions and seek out second- even third-opinions. After all, it’s your money and your life.

For more information, check out some of J.D.’s favorite articles:

This blog is a success because of support from readers like you. The Get Rich Slowly community is awesome, always willing to discuss anything from money-saving and money-making ideas to which is the best savings account.

If you would like to receive Get Rich Slowly via e-mail please email

This article is about

There are 32 comments on this post.